Tourism boss steps down

Giles Ingram
Giles Ingram

The chief executive of Northumberland Tourism has left the post after six years at the helm.

Giles Ingram was recruited in 2007 to establish Northumberland Tourism as a key organisation tasked with promoting Northumberland and increasing the value of Northumberland’s tourism economy.

Since Northumberland Tourism was established in 2006, the value of Northumberland’s tourism economy has grown substantially.

The sector now makes up 11.8 per cent of Northumberland’s economy, contributing £665million to the economy. The county’s profile has significantly increased, with Northumberland Tourism leading innovative digital and online marketing campaigns.

Northumberland is now the thirrd most loved destination in England, beating long-established favourites nationwide, according to VisitEngland’s new 2012 Visitor Satisfaction Survey.

Mary Coyle MBE, interim chairman of Northumberland Tourism, said: “I would like to thank Giles for his significant contribution to Northumberland Tourism over the past six years.

“He has led a range of impressive initiatives which have helped increase the number of visitors to the county and supported the growth of our tourism businesses.

Giles Ingram said: “I am extremely proud to have worked with a superb team at Northumberland Tourism.

“There have been many highlights, in particular the growth of the tourism economy and securing Northumberland’s position as a national ‘attract brand’.

“The organisation is moving into an exciting new phase and, now that we have a new board and investment in place, I feel the time is right for me to move on and explore other opportunities within the tourism sector.”

Kate Priestley was recently appointed as chairman of Northumberland Tourism and takes up her role in November 2012.

She will oversee interim management arrangements and put together a new board, bringing new investment and wide-ranging skills and experience to bear on achieving the tourism partnership’s ambitions for the county.