Northumberland is getting its very own official customised MONOPOLY board after beating nine other counties across the UK.

So, it will be a case of ‘Pass GO’, collect £200 and Advance to (but not beyond!) Hadrian’s Wall.

The makers of this unique board are Winning Moves UK, the company behind official regional MONOPOLY editions all over the world, under license from Hasbro, a leading games, IP and toy company.

The board will see leading county landmarks like Hexham Abbey and the Holy Island of Lindisfarne replacing the likes of Mayfair and Park Lane from the classic London MONOPOLY original.

Plans for a Northumberland MONOPOLY were announced at Alnwick Castle.

placeholder image — Plans for a Northumberland MONOPOLY were announced at Alnwick Castle.

Northumberland was selected based on three factors: ‘Sense of Family Values’; ‘Civic Pride’ and ‘Beauty’.

“Northumberland has ticked every box for us,” says John Keen-Tomlinson, Partnership Manager at Winning Moves UK.

Runner-up in the contest was Dorset.

In all, more than 30 Northumberland landmarks and organisations will feature on their very own piece of MONOPOLY real estate on the new bespoke board.

Alnwick Castle – where the announcement was held – is the early favourite to get to land on one of the game’s two most prestigious spots (Mayfair and Park Lane).

Mr Keen-Tomlinson says: “Alnwick Castle at or near the very top of the board seems a good fit. Or it could be part of a Castle set.”

A spokesperson for Alnwick Castle added: “We're delighted that Alnwick Castle was chosen as part of the launch of the Northumberland edition of Monopoly.

"It's lovely to see the county's heritage and visitor attractions being celebrated through this special edition of such an iconic game, and we're pleased that Alnwick Castle is part of this exciting celebration. We look forward to seeing the final line-up when it is revealed.”

The Chance and Community Chest cards are getting a fun county makeover too. One such card could send players ‘Back 3 Spaces’ for ‘Wild Camping’ in Northumberland National Park.

But the choice of locations and cards won’t be down to a roll of the MOPNOPOLY dice as the public are getting their ‘Chance’ to choose who goes – and on what position.

Adds Mr Keen-Tomlinson: ”The board will be a celebration of all things Northumberland!”

The MONOPOLY: Northumberland Edition will be available next spring (2027), but before then the makers want to hear from the public who are being invited to shape the board.

Suggestions can be made by email to: [email protected]

Nominations will be accepted for consideration until 23.59pm on July 26.