New tourism campaign promotes dark skies

A stunning image, by Andrew Whyte, of Northumberland's dark skies.
A stunning image, by Andrew Whyte, of Northumberland's dark skies.

Northumberland Tourism has unveiled its new marketing campaign, which will showcase the county’s pristine dark skies and spectacular stargazing opportunities.

The promotion, entitled Northumberland – the land that’s just as good with the lights off, runs from October 2017 to February 2018.

The 2017/18 campaign will focus on the contrasts of day and night in Northumberland, including things to do, places to go and where to stay.

Promoting the new campaign, a Northumberland Tourism spokeswoman said: “Northumberland offers stargazing heaven and you don’t need to be an expert or have an expensive telescope to enjoy this natural beauty.

“Northumberland International Dark Sky Park covers 572 square miles and is the largest dark sky park in Europe, with pristine skies.

“You can enjoy dark skies throughout Northumberland; the Northumberland coast is perfect for seeing the stunning aurora borealis, for example.”

As part of the promotion, businesses and organisations can pay to become campaign partners, bringing with it numerous advertising perks.

For details, email cris.brown@northumberland tourism.co.uk or call 01670 794525.