Marketing conference takes place next week
Newcastle Business School at Northumbria University is joining forces with a range of leading marketing professionals to host a special one-day conference for local businesses to gain a unique insight into modern marketing methods in an ever-changing consumer environment.
The event, Learn from the Marketing Experts, takes place on Thursday, July 7, at the Business School.
Delegates will meet senior representatives from major regional, national and international brands including Lookers Motor Group, Santander, differento/ogy and Websand, who will present their perspectives and personal experience on the world of modern-day marketing in practice.
Dr David Hart, principal lecturer in marketing at Newcastle Business School and co-chairman of the conference, said: “As well as offering a platform for academics to share and discuss their fascinating research, we wanted to use the Academy of Marketing Conference as an opportunity to reach out and engage with the wider North East business community.”