Anthony takes on a new role

Anthony Fyfe
Anthony Fyfe

An Alnwick hotel has appointed a new operations manager, in a bid to drive its wedding market to new heights.

Anthony Fyfe has taken up the role at The White Swan Hotel, on Bondgate Within.

With a long and distinguished career in hospitality, Anthony started in local bars and pubs across the Northumberland area, quickly becoming familiar with the food and beverages industry.

Since then he has made the transition into the hotel sector, working at a managerial level for large corporate chains as well as boutique hotels. Prior to taking up position at The White Swan, Anthony worked as food and beverage manager at Doxford Hall for three-and-a-half years.

Anthony’s new position gives him even more responsibility in a wide range of areas and he will act as the number two to general manager, James Thompson.

He said: “One area of focus will be to re-invigorate our wedding proposition at the hotel. My task it to ensure that all our customers receive great service, with staff going above and beyond their expectations.”

The White Swan is one of Classic Lodges’ 17 nationwide hotels. Richard Smith, marketing manager at Classic Lodges, said: “Anthony has extensive experience and knowledge of boutique and corporate chain hotels alike, and with a broad set of skills and expertise that will prove invaluable in his new role.”