World Cup winner helps to launch locally-inspired menu

Jack Charlton
Jack Charlton

A football legend has helped launch a new locally-produced menu for a Northumberland museum café.

World Cup winner Jack Charlton recently visited Woodhorn, in Ashington, to promote the initiative which allows visitors to taste more of the county.

Ashington-born Jack was acting as brand ambassador for the Northumberland Tea Company.

The new initiative will mean that café visitors will be able to try a range of products from the likes of the Northumberland Tea Company, Heatherslaw Mill, JR Jams, Trotters Family Bakers, the Northumberland Sausage Company, Northumberland Cheese Company, Hirst Butchers, Chainbridge Honey Farm, Marlish Waters, JR Holland, Doddington’s and Fentimans.

Jo Raw, Woodhorn’s assistant director, said: “There are some top-quality products around and using local produce and suppliers is great in so many ways. We are exceptionally proud of Northumberland and therefore delighted to give visitors from both within the region and indeed around the world, a taste of our locally-produced fare.

“It’s good for the environment too as the food has low mileage from raw product to table and that sits very well with our green philosophy.

“Woodhorn has top credentials for its environmental awareness holding a gold rating in the Green Tourism Awards, so using local goods makes sense.

“Using Northumberland products is a great benefit to the local economy and small businesses. Best of all though, these local products are top quality and right on our doorstep; perfect for our visitors.”

The new initiative follows months of hard work, as staff have been sourcing and selecting some of the very best locally-produced food and drink.

This effort to strengthen and highlight the food offer came about through supplier networking sessions organised by Northumberland County Council.

Workshops enabled small local suppliers to meet potential customers and establish new ways of working with a view to supporting the local economy and securing businesses and jobs – as well as blowing the Northumberland trumpet.

Jo added: “We like to think that Woodhorn offers a quality experience for all of our visitors with excellent displays, unique buildings and fascinating history. Hopefully now they will be able to enjoy even more of the best local food available, making their trip to Woodhorn and Northumberland truly memorable.”

Woodhorn, which is also home to the Northumberland Archives, features the best surviving example of a late 19th/early 20th century colliery in the North East, sitting alongside a variety of other exhibitions.