Store revamp aims to boost service at opticians

Specsavers has officially unveiled its new-look store in Ashington following a six-figure investment to improve the layout, testing facilities and overall customer experience.

The store marked its relaunch with an in-store celebration complete with a balloon arch, cupcakes and goodie bags – with Blyth and Ashington MP Ian Lavery cutting the ribbon.

Staff at the revamped Specsavers store in Ashington.placeholder image
Staff at the revamped Specsavers store in Ashington.

The refurbishment has seen a complete overhaul of the existing layout to create a more modern and spacious environment, carefully planned to create a smoother customer journey throug the store, while providing a brighter and more welcoming space for customers.

As part of the investment, the store has also introduced new state-of-the-art testing equipment, further enhancing the clinical services available to the local community.

The improvements have also increased testing capacity, allowing the team to offer more appointments to meet growing demand.

Sunday trading has also been expanded to provide greater flexibility for customers.

Denise Porter, retail director at Specsavers Ashington, says: ‘We are delighted to have invested in our Ashington store.

‘It represents our dedication to putting customers first, not just through providing excellent care, but by creating a welcoming and modern space that better meets their needs."

She added: ‘It was fantastic to celebrate this milestone with our customers, colleagues and members of the local community.”

Emily Lagadec, optometrist director at the store, added: “This investment is about much more than creating a new look.

"The improved layout, increased testing capacity and enhanced clinical equipment will all help us provide an even better experience for our customers.”

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