Robson Green effect helps boost visitor numbers to attractions

Robson Green at Warkworth Castle.
Robson Green at Warkworth Castle.

Iconic attractions that have starred in More Tales from Northumberland with actor Robson Green have seen an increase in visitors, English Heritage has said.

The Hexham-born TV star visited Warkworth Castle and was taken to the village’s Hermitage by boat in the third episode of the second series, which has its finale on Monday night.

Robson Green talks to hill shepherdess Emma Gray about  the challenges of running one of the remotest farms in his new ITV series Tales From Northumberland.

Robson Green talks to hill shepherdess Emma Gray about the challenges of running one of the remotest farms in his new ITV series Tales From Northumberland.

And the two locations have seen a rise in footfall since they featured on the March 9 instalment of the ITV prime-time show, watched by millions of people each week.

Lynn Rylance, area manager for Northumberland at English Heritage, said: “The weekend after the show, Warkworth Castle saw a 71 per cent increase in visitors from the previous weekend – before the show aired – and a 45 per cent increase in visitors compared with the same weekend this time last year.

“Our website also enjoyed significantly more activity in the hours and days immediately after the episodes featuring Warkworth, Lindisfarne and Corbridge Roman Town and we have seen an upwards trend in numbers leading up to our full open season.

“Many visitors to the castle are keen to take the boat trip across to the hidden Hermitage and as a result we have increased the number of boat trips across to the Hermitage in April. Robson’s boat trip has certainly raised the profile of this unique site.”

Volunteers behind the heritage Aln Valley Railway development are also anticipating bumper numbers to the Lionheart station site, in Alnwick, this season after appearing in the second series a few weeks ago.

Press officer Roger Jermy said: “Following the publicity gained from its appearance on the Robson Green show, the railway is looking forward to what should prove to be its most successful season of operations so far with a substantial increase in visitor numbers.”