THE Alnwick branch of a regional building society aims to hit the back of the net with a long-term scheme to help the Sir Bobby Robson Foundation.
Newcastle Building Society (NBS)’s branch, based on Bondgate Within, has launched the special Sir Bobby Robson Foundation ISA, which will give an additional cash donation, for every pound invested by customers, to the charity.
The company has unveiled the partnership to mark the Foundation’s fourth anniversary.
Sir Bobby’s widow, Lady Elsie, is delighted about it.
She said: “It was a great pleasure to help launch this new account and we’re grateful to the Newcastle for thinking of the Sir Bobby Robson Foundation.
“It’s a very creative way of helping the charity and we will ensure every penny donated is spent wisely.
“We’ve just celebrated the Foundation’s fourth anniversary and receiving support from an organisation with a heritage like the Newcastle Building Society is a marvellous present. My husband would have been as proud as punch with this fitting gesture.”
Jim Willens, NBS’ Chief Executive, said: “Before launching the account, customer research was undertaken, which indicated that they would like us to support charities linked to health and old age.
“As such, the Sir Bobby Robson Foundation is a great fit with the Society as it is a cancer research charity, which raises money to fund the early detection and treatment of cancer.”